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Pokemon GO Turkey Social Media Management Case

Local Legends Unite

NIANTIC

Pokémon Go

United Pokémon GO’s Turkish community through culturally resonant content and locally tailored events.

Communication Strategy, Content Marketing, Graphic Designs, Holistic Marketing, Localization, Niantic

Pokemon GO Turkey Social Media Turkish Activations
Pokemon GO Turkey Social Media Turkish Content

REGION
TR

YEAR
2022

TYPE
MOBILE GAME

LEAD
ALP

CHALLENGE

Niantic aimed to build a strong local presence for Pokémon GO in Turkey. The challenge was to create an authentic community voice and strategy that honored Turkish culture while aligning with the global brand’s tone and values.

Pokemon GO Turkey Social Media

OUR
SOLUTION

We managed Pokémon GO’s official Turkey accounts, crafting a full content and community strategy rooted in local traditions, language, and cultural references and called it Pokémon GO Local Legends Unite. In-game events and social content were designed to feel uniquely Turkish, fostering connection and pride.

Pokemon GO Turkey Social Media Contents

RESULTS

Pokémon GO community management successfully built a vibrant, loyal community around the brand in Turkey. Culturally embedded content and exclusive events sparked deep engagement, turning local players into passionate ambassadors of the global Pokémon GO universe.

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